Businesses spend a lot of money and resources on producing high quality, professional ads featuring their products and services. It is not easy to create brand recall and to get the attention of your target market in a world where your audience is surrounded by all types of advertisements. Staying ahead of the competition is very difficult, and many companies hire external help to come up with excellent ad designs for brochures, online banners, flyers, and other marketing materials.
Filipino graphic designers are great for ad design work for two main reasons: they are highly creative and they understand the Western world and the look, feel, and message that will work on a Western audience. This is the reason a lot of foreign companies set up an ad design studio in the Philippines to drastically reduce their costs while retaining the quality and appeal of their ads. MicroSourcing's experience with massive scale ad design dates back to 2007 when we signed a deal with one of the largest print directories in the United States. Ever since we have been very strong in this field and beyond print ad design, we have also moved into online advertisements including Flash banners, mailers, and social media collaterals.
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