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Improving Customer Care with Outsourcing

by: Admin

Tuesday, January 8, 2013 | Outsourcing News |

Customer care has become a crucial part of small and even established businesses. Consumers nowadays are able to share purchase sentiments through word of mouth and social networking sites.

An article posted at Business2Community.com shared customer care-related facts from studies done by Forrester Research. It stated that 64% of organizations got below average ratings last year for customer care, which resulted to nearly $83 billion in losses accrued by US-based businesses.

The losses indicate a window of opportunity for organizations to improve their customer care services to win back and draw more customers. Outsourcing is one of the best tools used to provide customers easy access to customer care specialists, and enables business owners to concentrate on more important segments of an operation.

Advantages of customer care outsourcing

Here are other benefits of customer care outsourcing:

Refine Customer Service
Whether your goal is to generate more leads or address customer issues, outsourcing will enable you to employ global talent or experts in the field. Outsourcing providers are also well aware of the market, which is why executives can use this to their advantage. They can also customize the customer care environment according to the requirements of the business.

Constant Availability
Majority of customers are normally preoccupied by their work, school, and chores during business hours, which is why it is better to have a team on standby after their usual 9-5 routine. For small businesses, it shows that they put their customers first and projects more authority.

Drive More Value to the Company
Although customer care is the star of this post, let us not forget the fact that your business depends on its ability to grow and prosper. Your main goals are to sell your business’ products and services.

By outsourcing customer care, businesses executives can allocate their time and focus on the core functions of the operation.

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