MicroSourcing to Support Avon's Kiss Goodbye to Breast Cancer Run
by: Geoanna Corneby
Thursday, October 11, 2012
Avon Philippines is in its 20th year of running the Kiss Goodbye to Breast Cancer (KGBC) campaign, an advocacy to raise awareness and funding support for underserved breast cancer patients.
This year’s event is themed "Let’s Walk the Talk" and has fun and exciting activities like the 20-day KGBC Let’s Walk the Talk Tour and the annual Walk and Run Events. The tour highlights the importance of early detection through self-breast examination and features educational talks with medical experts and testimonies of breast cancer survivors.
MicroSourcing is glad to support Avon’s commitment to women’s causes. Breast cancer continues to be the number one life-threatening disease for Filipino women and rallying the private sector will help raise awareness and promote prevention.
For the KGBC Run, MicroSourcing will sponsor Php300 of the registration fee for 50 employees. The registration fee amounts to Php500 for the 5K run and Php650 for 10K. This includes an Avon KGBC race kit with a singlet, a race bib, and freebies.
The KGBC Run will happen on October 21, Sunday, at the SM Mall of Asia Open Grounds. The proceeds will benefit the Philippine General Hospital Breast Care Center as well as provincial hospitals nationwide.


